BUSINESS ETHICS

MARKETING. Marketing  is the study and management of exchange relationship . Marketing is the business process of creating relationships with and satisfying customers . With its focus on the customer, marketing is one of the premier components of business management . ETHICAL ISSUE IN MARKETING-                                                                                             1- ethical marketing  refers to the application of marketing ethics into the marketing process 2-the increasing trade of fair trade is an example of the impact of ethical marketing. 3-marketing ethics has the potential to benefit society as a whole,both in the short and long- term. 4-marketing ethics has influenc...

F INANCE Finance   is a field that is concerned with the allocation investment of  assets and liabilities  over space and time, often under conditions of risk or uncertainty. Finance can also be defined as the art of  money management . Participants in the market  aim to price assets based on their risk level, fundamental value, and their expected  rate of return. Finance can be split into three sub-categories public finance, corporate finance and personal finance.  Ethical issue in finance                                                                                                                          ...

BUSINESS ETHICS WHAT IS BUSINESS ETHICS Business ethics  are the accepted principle of right or wrong governing the conduct of business people. ethical  decisions are those that are in accordance with those accepted principles of right and wrong,whereas unethical decision is one that violates accepted principles.          ETHICAL AND UNETHICAL ISSUE IN HR           There are ethical issues pertaining to the salaries,executive perquisites and the annual incentive plans etc.the hr manager is often under pressure to rise the band of base salaries. there is increase pressure upon the HR function to pay out more incentives to the top management and justification for the same is put as the need to retain the letter. Further ethical issue in hr when long term compensation and incentive plans are designed in consultant.while deciding upon the payout there is pressure on the interest of the top manageme...